The problem of reducing the costs associated with the performance of work at the construction site, is relevant in view of the ever increasing cost of special equipment and materials used in con-ment, the tightening competition in the construction market. One of the ways to reduce these losses is the search of an optimal variants of the organization of the construction process, in particular for road construction equipment and above all Conveyor (TCP). That this problem is devoted to this work. In the formalized problem of minimizing the losses and costs associated with the delivery with the implementation of various support accompanying PTS use processes. Accounted for a large set of facts which could have a negative impact on the process uses the TCP-tion. These expressions include seven support functions, which in turn depends on a number of constants and simple functions. We studied two of the seven auxiliary functions on demand-built bathrooms in models obtained analytical expressions for calculating the values ​​of these functions.

Keywords: lifting the vehicle, a mathematical model, the construction area, risks, losses and expenses, minimization, auxiliary functions, the evaluation of the model parameters.

Article is devoted to the questions of an efficiency assessment of the company's logistic activity . Possible indicators of an efficiency assessment of logistic activity of firm are considered. The system of indicators of an efficiency assessment of logistic activity is offered.

Keywords: logistic activity, efficiency of logistic activity, indicators of an assessment of logistic activity

Article is devoted to questions of features of providing effective communication policy of the construction enterprises. Questions of the organization of marketing communications in the construction sphere through the specifics of branch are considered.

Keywords: marketing communications, efficiency of marketing communications, features of marketing communications in the construction sphere

The article is devoted to highlighting the problems of fish protection identified in the inspection process intake of Rostov-on-Don in pos.Aleksandrovka. Based on studies graphs of velocities in different alignments ladle water intake.

Keywords: water intake, hydro-morphological study of fish protection, water intake scoop, slush, freezing, water inlet filter is applied, siltation of the reservoir

The article is devoted to the results of morphological studies in the area of the Don river water intake facilities of Rostov-on-Don. Investigations of ice phenomena, water-level regime, built hydrographers.

Keywords: water intake, hydro-morphological study of fish protection, water intake scoop, slush, freezing, water inlet filter is applied, siltation of the reservoir

Stat'ja posvjashhena issledovaniju temperaturnyh zon absorbcionnoj kolonny v processe ochistki serougleroda. Issledovanie provoditsja na osnovanii rasschitannyh linii regressii dlja kazhdoj iz 3 temperaturnyh zon absorbcionnoj kolonny. Ishodja iz poluchennyh dannyh, delaetsja vyvod o stepeni vlijanija kazhdoj iz issledovannyh temperaturnyh zon na kachestvo regulirovanija dannogo processa v celom.

Keywords: Serouglerod, absorbcija, regressija, absorbent, shkala Cheddoka, temperaturnaja zona, avtomatizacija, temperatura, matematicheskoe ozhidanie, dispersija

Article is devoted to the optimization of laboratory workshop on electrical engineering with MatLab Simulink system. Questions of introduction of batch Simulink simulation in electrical engineering. The characteristic of educational-methodic manuals on how to use this package for the simulation of processes.

Keywords: the introduction of information technology in learning, simulation, Simulink.

Coding of information using of pseudo-random sequences  in quantum communication systems providing an operation with a low probability of single-photons detection is proposed. The results of statistical modeling of information extraction from the bit stream, received at different specified probability of detection based on the correlation properties of the M-sequences are demonstrated. It's demonstrated that the peak value of cross-correlation function for the M-sequence of 255 bits is on the average more than 2 times higher  than the level of side lobes at the probability of single-photons detection 20%.

Keywords: quantum communications, single-photon detector, maximum length sequence

The research devoted to the kinematic mechanism for turning rope of ladle excavator, in the article considered the part of the trajectory of the work process: this process make the turning of the grip relatively to the arrow with the same time turning ladle relatively to the grip. The ladle turning is made because of additional kinematic connection between the ladle and grip and / jr the arrow and implementing internal forces due to the mutual position of the corresponding arrow and grip.

Keywords: the rope excavator, the ladle turning, kinematics, the analitical investigation

In the article a number of approaches to a flapping wing pilotless vehicle control system synthesis are analyzed. Referred type of pilotless vehicles is possessed of a number of advantages compared to the traditional schemes, but requires a special approach to control system creation because of strong nonlinearity and multicoupling of a controlling object mathematical model. As a result of a control system synthesis approaches analysis a synergetic approach was marked out as the most adequate for the mentioned above type of controlling objects. An idea of prognostics application for the goal of reaching of adaptive control is also set forth. In this case parameters of an object of control and parameters of ambient both are to be forecasted whereby an adaptive behavior of an object of control is expected to be achieved.

Keywords: control system, pilotless vehicle, control theory, “barrier of dimensionality”, synergetic approach, adaptation, prognostic.

In the article the features of the visualization for the impact on consumer’s behavior are discussed. There is described an experiment conducted by the authors to assess the impact of neuromarketing methods on customers.

Keywords: neuromarketing, visualization, experiment, the impact on the consumer

In the article the features of the use of neuromarketing to influence the purchasing behavior in retail are discussed. There is described an experiment conducted with the combination of neuromarketing techniques to influence the minds of consumers.

Keywords: neuromarketing,experiment, the impact on the consumer, retail branding

The problem of synthesis of management by spatial orientation of GSP realized in real scale, its spatial situation providing high-precision definition in conditions of action of hindrances is considered.

Keywords: the inertial navigation system, the gyrostabilized platform, optimum control

In the article was shown the essence of the concept of "service" from the standpoint of marketing and logistic activities, the service dualism, the assessment of service of marketing and logistic positions. In the article was made an attempt to differentiate service operations to marketing or logistics activities in the aim of improving the management process of customer service and competitiveness of the company

Keywords: service, service management, logistics service, marketing service, service assessment

In the article was discusses the problem of assessing the effectiveness of marketing research with the help of different methods; was done an attempt to identify the approaches to determining the effectiveness of marketing research based on their goals. Also was developed the formulas for quantitative evaluation of the effectiveness of marketing research.

Keywords: the efficiency of marketing research, assessment of marketing researches, economic efficiency of marketing research